If you have ever had a late night out, gone on a date or attended a party and found yourself nursing a hangover afterward, you might need Bae Juice, a 100% Korean pear juice known for centuries as a hangover helper. So, before your next big event, take a swig of the all-natural and affordable Bae Juice. You can thank the founders later.
Speaking of the founders…
When you think of successful business ventures, a barista, a real estate agent and a hairdresser collaborating to conquer the world of consumer packaged goods (CPG) may not be the first image that comes to mind. Yet they have accomplished just that. The founders of Bae Juice (Tim, Liam and Sumin) converted their unlikely alliance into a game-changing product.
Discovering how the Korean pear can help hangovers
Tim’s life changed when he traveled to South Korea to meet Sumin’s family, and days of celebration led to some monster hangovers. Then, Sumin introduced Tim to 100% Korean pear juice, which to Tim’s amazement significantly reduced his symptoms. This revelation sparked an idea: Why not introduce this secret to his home country of Australia?
Upon returning to Melbourne, Tim shared his mind-blowing experience with his friend Liam. The trio quickly recognized a golden opportunity to bring Korean pear juice here.
Overcoming challenges
Launching a new product is challenging. The founders saw it all, from bootstrapping their business for three long years to facing logistical nightmares and stretching their team thin to cater to an expanding market. Despite this, their relentless spirit and belief in their “liquid gold” helped them skyrocket from a mere 100 stores to 3,500, all with a three-person team.
Unique in every drop
What makes Bae Juice stand out? First, it authentically reflects its founders: vibrant and original. Unlike many brands, Bae Juice’s creators are at the forefront, showcasing their personalities, participating in events and engaging with consumers directly.
Moreover, a 100% Korean pear juice that helps ease hangovers is a first in the Australian market. The brand’s youthful, rebellious and genuine essence sets it apart even more than the product itself.
Recognition and aspirations
Bae Juice’s journey from concept to securing deals with the largest retailers in Australia and a distribution deal in New York City speaks volumes about its potential. This “liquid gold” is more than another drink; it is a lifestyle statement.
Looking ahead, the founders aim to have Bae Juice available in 10,000 stores within the next few years, spreading its magic in the U.S. across California, Texas and beyond. Their dream? To make Bae Juice a household name globally.
The future is golden
In an age where people seek synthetic solutions, Bae Juice reminds us of the power of nature and tradition. Backed by centuries of use, this Korean pear elixir could ease your next hangover. As the founders’ story demonstrates, with passion and determination, even a seemingly simple idea can transform into a global phenomenon.
Get ready to Bae before you play. Visit DrinkBaeJuice.com to find a store near you today.
The news and editorial staffs of the New York Daily News had no role in this post’s preparation.
